News & Updates
October 16th, 2021 High Point Market
Harounian Rugs International (HRI) celebrate its new showroom in time for the October 16 - 20, 2021 High Point Market.
New Showroom located in IHFC Building, Design Center, Floor 4th - Suite D431.
August, 5 2020
Harounian Rugs International of New York, for 60 years an Industry leader in the Manufacturing and Importing of fine handmade and machine made area rugs, has announced that it will not be opening its showroom for the August 30th - September 3rd, 2020 Las Vegas Market due to continuing complexities created by the COVID- 19 Pandemic. The health and well-being of our associates, customers and partners will always be our top priority.
"The fact that the Las Vegas has been such an important Market for us has made this a very difficult decision, but we feel the safety of our customers and associates must come first" said David Harounian, CEO. While we will miss being and seeing them face-to-face, we are developing new ways to stay connected and show new products to our customers and partners.
For the 2020 Summer Markets, in addition to introducing new on-trend programmed handmade and machine made collections, HRI continues to roll-out new looks and constructions in its recently launched Sunbrella Performance Rug Collections. We will be presenting many purchase incentives and POP offerings for customers to take advantage of during the Market period. "Due to our excellent inventory levels for the entire HRI assortments coupled with the sales of Sunbrella Rug Collections that has exceeded our expectations; we are experiencing a very strong 3rd Quarter", said Greg Jordt, EVP.
HRI will be announcing additional details about a new digital market experience and purchase incentives in the coming weeks.
At this time we request that you please visit our Website or contact your respective HRI Sales Representative, to view and to place orders from all of the presented collections.
Thanking you. Please stay safe.
HRI Team
We're here for you | COVID-19 Update
March 15th, 2020
Dear Partners, Colleagues and Friends,
As we navigate this unprecedented reality of COVID-19, I wanted to reach out to say that while our NY Corporate Office and Warehouse are temporarily closed, HRI is still up and running remotely to keep your orders moving forward.
Although our weavers in Turkey and Nepal are closed and India continue to be on a mandatory countrywide lockdown, we are still in communication with our overseas offices and weavers as to update and revised ETAs.
We are tracking a lot of HRI inventory that is in transit; all experiencing loading, off loading and custom delays. We will do our best to keep you informed with eta updates for your orders.
Most importantly we are available to you and want to maintain direct lines of communication as much as possible. Do not hesitate to email or call any of us in the Corporate Office or the HRI sales team.
In the meantime, the entire HRI family hopes you and your family keeps safe and healthy.
All the best,
Greg Jordt
Executive Vice President, Sales & Marketing
HRI enters winter 2020 markets with largest product launch
(As seen in homeaccentstoday.com, December 10, 2019)
NEW YORK - Harounian Rugs International will greet 2020 with its largest product launch in the company's more than 50-year history.
And at the center of it will be the encore presentation of its Sunbrella Collection of performance area rugs and - in a first for HRI - broadloom carpet, which made its first showing in October at High Point Market and is now scheduled to hit Las Vegas Market, Jan. 26-30.
HRI sets largest product launch for Vegas event
(As seen in furnituretoday.com, December 10, 2019)
NEW YORK - Harounian Rugs International will greet 2020 with its largest product launch in the company's more than 50-year history.
And at the center of it will be the encore presentation of its Sunbrella Collection of performance area rugs and - in a first for HRI - broadloom carpet, which made its first showing in October at High Point Market and is now scheduled to hit Las Vegas Market, Jan. 26-30.
HRI blurs lines between indoor, outside rug styles
(As seen in homeaccentstoday.com, September 4, 2019)
Harounian Rugs International (HRI) is extending interior décor trends to al fresco settings by way of its growing machine-made rug category.
HRI President Lee Harounian told PBM the company has spent the past two years investing in the ramp-up of its machine-made category to expand its retail reach and tap into new customer sets.
HRI, Sunbrella roll into licensing partnership
(As seen in homeaccentstoday.com, September 20, 2019)
Sunbrella is leading Harounian Rugs International down a new path.
Under their recently forged partnership, the two companies have created two new collections - a decorative outdoor-friendly rug collection and performance broadloom carpet program - set to launch next month at High Point Market.
HRI adds new fabric brand license to machine-made category
(As seen in furnituretoday.com, September 4, 2019)
NEW YORK - Harounian Rugs International is extending interior décor trends to al fresco settings by way of its growing machine-made rug category.
HRI President Lee Harounian told Furniture Today the company has spent the past two years investing in the ramp-up of its machine-made category to expand its retail reach and tap into new customer sets.
Las Vegas Market - Winter 2020
Harounian Rugs International introduces Performance Rugs & Carpeting Featuring 
during Las Vegas Market!
Launch party is on Monday January 27th, 2020 at 4:00 - 6:30 in the showroom.
Sunbrella ® and Harounian Rugs International Launch Event
Sunbrella ® and Harounian Rugs International Announce Partnership
September 2019
The Carpet and Rug Producer Will Use Industry-Leading Sunbrella Yarn to Create Indoor and Outdoor Rugs for Residential Use.
Performance textile leader Sunbrella® and acclaimed rug designer and manufacturer Harounian Rugs International (HRI) announce a partnership to create HRI Performance Rugs featuring Sunbrella, a unique collection in which Sunbrella yarn will be used to create indoor and outdoor rugs for residential use. The new products are available to decorative partners and distributors. The area rugs will be designed for cutting-edge performance along with broadloom qualities and textures, with plush, thick piles and greater density. HRI Performance Rugs featuring Sunbrella will be available in a wide range of price points that are in keeping with the high standards of the proven Sunbrella brand.
Las Vegas Showroom - Summer 2019
October, 2018 High Point Market
Harounian Rugs International (HRI) debuted it's second High Point, NC showroom and hosted a ribbon-cutting to celebrate this designer focused space. Located at Market Square Tower, suite 110A.
The new showroom serves not only High Point Market attendees but also the bi-annual textile event Showtime. HRI takes a different merchandising approach in its new showroom, instead showcasing swatch displays of rugs that are programmed but can be custom sized and colored. It also will include a small selection of room size area rugs.
Harounian Rugs International moves to a new and expanded Atlanta's AmericasMart showroom
Harounian Rugs International announces the opening of a new and expanded showroom location in Atlanta's AmericasMart Building 1 for this summer's market, July 11 - 15, 2018. We are very excited about our new location now on the 4th floor, Suite 4-D-1. Executive Vice President, Sales & Marketing, Greg Jordt said as everyone knows it is all about location, location, location and this new showroom space is located next to the main escalator bank and has two full sides of glass giving us great exposure to several directions of traffic. This new showroom has given us the ability to show a lot more product on swing arms and for the first time we will have two large 8x10 racks in addition to expanded 6x9 swing arm rack displays, all making the showroom much easier to shop. He added the company is also enhancing the space with new display fixtures to showcase HRI’s expanding private label Machine Made program and new Handmade collections.
Harounian Rugs International moves to larger High Point showroom
New York - Harounian Rugs International (HRI), manufacturer and importer for over 50 years of fine handmade programmed area rugs, has announced a move to a new, larger showroom space (H-407) 4th floor in the Hamilton wing of the IHFC building.
In making the announcement, Lee Harounian, said the move will be completed in time for the upcoming High Point Market, April 22 - April 26 2017.
"When we got the opportunity to move our showroom to a space that was larger and has a much better exposure, on a high traffic Hamilton floor....we did not hesitate to make the move" said Harounian.
Greg Jordt, Executive Vice President, Sales and Marketing, said that the new showroom will provide tremendous exposure to the company's new expanding collections of transitional looks, which really has been our growth category over the past two years. "We know we are on trend, based on the success of our 2016 color promotions, 'We've Got the Blues' and 'We have more than 50 Shades of Grey'." Transition looks will still be a strong design trend at the High Point Market. With texture being important with Blues and Greys continuing to be the most popular colors.
"For the past two years, HRI has experienced double-digit increases at both Summer and Winter Markets, and by making this move we expect to capitalize on that trend by greatly increasing our visibility to the Market traffic of our customer: Design Firms, High End Furniture Stores and Rug Specialty Stores as well as 'to the trade showrooms'," Jordt said.
HRI takes top honors during the January Atlanta Market
HRI received 2016 America's Magnificent Carpet Award. A panel of Rug Industry judges selected Bristol in the Hand knotted category of $50.00 to $100.00 per sq ft.
This very special rug was designed and hand knotted in India by a very dedicated team of HRI designers and master weavers. The rug is constructed of 100% finely spun New Zealand wool and pure silk, that creates a glowing patina with an appearance of antiquity. While the design is traditional, the colors were taken from today's newest trending color palette. The design is created through the use of soft subtle shades of 'rose quartz' (Panton's 2016 color of the year) that is perfectly balanced by a field color of a misty sage. This handmade rug truly represents the finest in the blending of quality, design and color for 2016.
Also during the Atlanta Rug Market HRI received the Editors Choice Award from Home Accents Today. This award is given out by the HAT editors to only five of the most innovative and trend setting products offered at the Market. HRI's Mastercraft was one of the collections chosen:
The look and the feel of fine antique Persian masterpieces has been recreated in the Mastercraft collection. This quality is totally new to the market. From Turkey, this machine made is a crosswoven Wilton construction of a very dense polyester pile. Polyester is not on soil resistant but wears great and is the only synthetic fiber that reflects color most like a fine wool. These rugs capture the sophistication and refinement of the classical 11th century Safavid court carpets, all woven in stunning jewel-toned colors. The actual pieces duplicated are from the middle of the 19th century, woven by master weavers such as Kurban Dai and Faradji in Tabriz.
HRI Relocates to 5th Floor AmericasMart Showroom
(As seen in rugnews.com, 06.01.15)
NEW YORK - Harounian Rugs International (HRI) has announced it will relocate into a new AmericasMart showroom in time for the the upcoming Atlanta International Rug Market. One of the most senior rug tenants at AmericasMart, HRI will be permanently located on the 5th floor, space 5-C-10.
"The timing of this opportunity is perfect. We are not only able to move to the re-merchandised fifth floor but also increase the size of our showroom. All this is happening after one of our best Atlanta Markets in January due to our extremely diversified collections of fine hand knotted and handmade rugs in a variety of designs and color ways."
"Our customers and designers can capitalize on HRI's 50-plus years of experience in producing and marketing uniquely saleable production rugs in the market place. HRI has chosen to make and stay with better and finer quality hand knotted and handmade rugs in all price point categories," said Lee Harounian, HRI principal.
"Our location on the 5th floor is fantastic. A new and larger showroom will allow us to better display and serve our new expanded hand knotted collections from the successful, "We've got the Blues" and 'Rustic-Luxe' campaigns," added Greg Jordt, executive vice president of sales and market for HRI.
According to Jordt, HRI has a long-standing commitment to design and color, as well as to quality and supervision of the company's original productions. "We are also committed to efficient service and delivery of our ageless rugs. The innovations that the market has come to expect from HRI are a direct result of our designers' efforts to boldly explore new design concepts while intelligently reacting to current decorative trends and needs. HRI designs, manufactures, and markets an unsurpassed value-driven selection of area rugs," Jordt said.
HRI's staffed offices and factories in New York in the USA, New Deli, India, Lahore, Pakistan, Beijing China, and Kathmandu in Nepal integrate the design, construction, logistics, and marketing of the company's award winning and comprehensive collections of tailored and programmed carpets and rugs. Collections can be seen in HRI showrooms in New York, Atlanta, High Point, and Las Vegas and on www.hrirugs.com.
The new HRI showroom 5-C-10 in AmericasMart Building one will be open during the Atlanta Rug Market July 8 to 11, 2015 and all future markets.
HRI Named a Trailblazer for Award-Winning Elite Collection
NEW YORK -- The new Elite collection by Harounian Rugs International (HRI), which was previewed to retailers and designers here in September, has received a Trailblazer Award for product uniqueness. The line will be expanded to include additional designs and colorways at the company's AmericasMart showroom, Space 6-A-1 in Atlanta during the International Area Rug Market in January.
HRI was selected for the HFN magazine award for its strong commitment to innovation and creativity as well as merchandising strategies and marketing. The Elite collection, which is hand-knotted of wool in India with a suggested retail of $2,999 for the 6x9 size, has several distinctive qualities that earned the award according to Greg Jordt, executive vice president, sales and marketing of HRI.
"This is a new look you will not see anywhere [else]; anyone who does handmade business wants this rug," Jordt said, noting that response has been extremely positive and HRI is already selling into initial production. The line has a special white finishing wash to give a white cast over the entire rug, and rugs are sheared very low for a vintage look that appeals to high end designers.
The Atlanta International Area Rug Market will take place January 7 to 10 at AmericasMart.
Ribbon cutting ceremony at High Point Market, showroom IHFC G 365 - October 2014
David Harounian Presidents Award by Americas Mart Center - January 2012
A class room in progress at Child Care Foundation school Dhaban Kalan District Sheikhu Pura.
"From the President's Desk" - ORM - Summer 1999
Dear Reader,
As President of the Oriental Rug Importers Association, I take great pride in making the following announcement:
On May 25, 1999, at the General Membership Meeting of the ORIA, the membership overwhelmingly approved Association sponsorship of a pilot school for children ages 6 to 10 in Sheikhu Pura-Attoct, villages in the outskirts of Lahore, Pakistan, containing one of the highest concentrations of carpet weaving factories in Pakistan. By approving this sponsorship, the ORIA committed itself to developing and maintaining the school through the Child Care Foundation (CCF), a non-profit organization, for a period of three (3) years, during the course of which we shall open additional schools, day-care centers and other facilities. At the same meeting, ORIA members further endorsed the Association’s long-term commitment to similar ongoing programs for the establishment of other schools in rug weaving countries through organizations similar to CCF.
In addition to this important group effort, individual member companies of the ORIA have unilaterally established schools, hospitals, day-care centers, and other facilities in Pakistan and India on their own initiative. The Association is planning similar sponsorship programs in India, conditions permitting. Collectively, those efforts serve as examples of what can and should be done by our industry to ameliorate the conditions of children in the poorest areas of rug weaving countries.
There is no better way to combat the problem of illegal child labor than to attack the underlying problem of poverty and lack of education. Children who work at the looms with their parents do so out of economic necessity. Schools, day-care centers and hospitals, established at a reasonable or nominal cost, are an important part of the solution.
This ground-breaking initiative, which will serve as a pilot example for many more schools to come, is only the beginning. This initiative will set us on a course that should dramatically improve conditions and ultimately eliminate illegal child labor. Its importance cannot be overstated. I am extremely proud to be part of this initiative-which involved the efforts of many individuals over many years- and I am particularly proud of the ORIA’s continued dedication to providing a better way of life for needy families and children in rug-weaving areas across the globe.
As for us, in order to achieve all of our goals and to increase productivity, we need your input and your participation. A single individual has never and could never represent the best thinking of the age.
Closer to home, our members are also readying themselves for what promises to be one of the most exciting summer markets ever-International Area Rug Market at Americas Mart, Atlanta. We invite you to join us there, July 15-18.
Thanking You,
Sincerely
David Harounian
President
Oriental Rug Importers Association, Inc.